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<div class=Section1>
<p class=MsoNoSpacing align=center style='text-align:center'><b>Florida
Wildflower Foundation<o:p></o:p></b></p>
<p class=MsoNoSpacing align=center style='text-align:center'><b><u>Request for
Proposal: <o:p></o:p></u></b></p>
<p class=MsoNoSpacing align=center style='text-align:center'><b><u>Web site
redesign<o:p></o:p></u></b></p>
<p class=MsoNoSpacing align=center style='text-align:center'><b><u><o:p><span
style='text-decoration:none'> </span></o:p></u></b></p>
<p class=MsoNoSpacing align=center style='text-align:center'><b><span
style='background:yellow'>Deadline for submittals: 5 p.m. Dec. 11</span></b><o:p></o:p></p>
<p class=MsoNoSpacing><o:p> </o:p></p>
<p class=MsoNoSpacing><o:p> </o:p></p>
<p class=MsoNoSpacing>Submit to: <a href="mailto:flawildflowers@gmail.com">flawildflowers@gmail.com</a><o:p></o:p></p>
<p class=MsoNoSpacing>Questions: Lisa Roberts, <a
href="mailto:executivedirector@floridawildflowerfoundation.org">executivedirector@floridawildflowerfoundation.org</a>;
407-353-6164<o:p></o:p></p>
<p class=MsoNoSpacing><o:p> </o:p></p>
<p class=MsoNoSpacing><o:p> </o:p></p>
<p class=MsoNoSpacing>The Florida Wildflower Foundation is requesting proposals
for a redesign of its Web site as the premier source of native wildflower
information. <o:p></o:p></p>
<p class=MsoNoSpacing><o:p> </o:p></p>
<p class=MsoNoSpacing>Specifically, this contractor will work with the
Foundation’s executive director to design a Web site that provides an
attractive, logical framework for the deployment of educational information
while allowing for easy growth, news postings and visitor interaction. <o:p></o:p></p>
<p class=MsoNoSpacing><o:p> </o:p></p>
<p class=MsoNoSpacing>The proposal package should:<o:p></o:p></p>
<p class=MsoNoSpacing><o:p> </o:p></p>
<p class=MsoNoSpacing style='margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1;
text-autospace:ideograph-other;vertical-align:baseline'><![if !supportLists]><span
style='font-family:Symbol'><span style='mso-list:Ignore'>·<span
style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]>Introduce the contractor and provide a resume(s)
or similar work history.<o:p></o:p></p>
<p class=MsoNoSpacing style='margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1;
text-autospace:ideograph-other;vertical-align:baseline'><![if !supportLists]><span
style='font-family:Symbol'><span style='mso-list:Ignore'>·<span
style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]>Provide examples of prior work in Web design. <o:p></o:p></p>
<p class=MsoNoSpacing style='margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1;
text-autospace:ideograph-other;vertical-align:baseline'><![if !supportLists]><span
style='font-family:Symbol'><span style='mso-list:Ignore'>·<span
style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]>Fully describe the project along with software to
be used, descriptions of deliverables, and a deliverables timeline.<o:p></o:p></p>
<p class=MsoNoSpacing style='margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo1;
text-autospace:ideograph-other;vertical-align:baseline'><![if !supportLists]><span
style='font-family:Symbol'><span style='mso-list:Ignore'>·<span
style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]>Provide a full cost breakdown of the proposed
project (i.e., labor, software, travel, etc.).<o:p></o:p></p>
<p class=MsoNoSpacing><o:p> </o:p></p>
<p class=MsoNoSpacing> The successful proposal also will illustrate the
applicant’s: <o:p></o:p></p>
<p class=MsoNoSpacing><o:p> </o:p></p>
<p class=MsoNoSpacing style='margin-left:.5in;text-indent:-.25in;mso-list:l1 level1 lfo2;
text-autospace:ideograph-other;vertical-align:baseline'><![if !supportLists]><span
style='font-family:Symbol'><span style='mso-list:Ignore'>·<span
style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]>Superior knowledge of Florida’s unique
native flora, fauna and ecosystems.<o:p></o:p></p>
<p class=MsoNoSpacing style='margin-left:.5in;text-indent:-.25in;mso-list:l1 level1 lfo2;
text-autospace:ideograph-other;vertical-align:baseline'><![if !supportLists]><span
style='font-family:Symbol'><span style='mso-list:Ignore'>·<span
style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]>Knowledge the Florida Wildflower
Foundation’s mission, vision and strategic plan goals (all available on
its present Web site, <a href="http://www.floridawildflowerfoundation.org">www.floridawildflowerfoundation.org</a>).<o:p></o:p></p>
<p class=MsoNoSpacing style='margin-left:.5in;text-indent:-.25in;mso-list:l1 level1 lfo2;
text-autospace:ideograph-other;vertical-align:baseline'><![if !supportLists]><span
style='font-family:Symbol'><span style='mso-list:Ignore'>·<span
style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]>Knowledge of cutting-edge Web-design tools and
software, social media interface and search engine optimization technique.<o:p></o:p></p>
<p class=MsoNoSpacing style='margin-left:.5in;text-indent:-.25in;mso-list:l1 level1 lfo2;
text-autospace:ideograph-other;vertical-align:baseline'><![if !supportLists]><span
style='font-family:Symbol'><span style='mso-list:Ignore'>·<span
style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]>Plan and ability to:<o:p></o:p></p>
<p class=MsoNoSpacing style='margin-left:1.0in;text-indent:-.25in;mso-list:
l1 level2 lfo2;text-autospace:ideograph-other;vertical-align:baseline'><![if !supportLists]><span
style='font-family:"Courier New"'><span style='mso-list:Ignore'>o<span
style='font:7.0pt "Times New Roman"'> </span></span></span><![endif]>Assess
the present Web site to determine improvements and existing usable material.<o:p></o:p></p>
<p class=MsoNoSpacing style='margin-left:1.0in;text-indent:-.25in;mso-list:
l1 level2 lfo2;text-autospace:ideograph-other;vertical-align:baseline'><![if !supportLists]><span
style='font-family:"Courier New"'><span style='mso-list:Ignore'>o<span
style='font:7.0pt "Times New Roman"'> </span></span></span><![endif]>Create
page templates based on the elegance and beauty of Florida’s native
wildflowers and the Foundation’s mission, vision and strategic plan.<o:p></o:p></p>
<p class=MsoNoSpacing style='margin-left:1.0in;text-indent:-.25in;mso-list:
l1 level2 lfo2;text-autospace:ideograph-other;vertical-align:baseline'><![if !supportLists]><span
style='font-family:"Courier New"'><span style='mso-list:Ignore'>o<span
style='font:7.0pt "Times New Roman"'> </span></span></span><![endif]>Design
a logical hierarchy of pages based on program areas.<o:p></o:p></p>
<p class=MsoNoSpacing style='margin-left:1.0in;text-indent:-.25in;mso-list:
l1 level2 lfo2;text-autospace:ideograph-other;vertical-align:baseline'><![if !supportLists]><span
style='font-family:"Courier New"'><span style='mso-list:Ignore'>o<span
style='font:7.0pt "Times New Roman"'> </span></span></span><![endif]>Design
and integrate forms for visitor interaction, including donations, grant
applications and electronic-newsletter signup, as well as purchases of
membership, goods and services.<o:p></o:p></p>
<p class=MsoNoSpacing style='margin-left:1.0in;text-indent:-.25in;mso-list:
l1 level2 lfo2;text-autospace:ideograph-other;vertical-align:baseline'><![if !supportLists]><span
style='font-family:"Courier New"'><span style='mso-list:Ignore'>o<span
style='font:7.0pt "Times New Roman"'> </span></span></span><![endif]> Integrate
software that measures visitor interaction and interest.<o:p></o:p></p>
<p class=MsoNoSpacing style='margin-left:1.0in;text-indent:-.25in;mso-list:
l1 level2 lfo2;text-autospace:ideograph-other;vertical-align:baseline'><![if !supportLists]><span
style='font-family:"Courier New"'><span style='mso-list:Ignore'>o<span
style='font:7.0pt "Times New Roman"'> </span></span></span><![endif]>Provide
written project progress reports and design examples as needed.<o:p></o:p></p>
<p class=MsoNoSpacing style='margin-left:1.0in;text-indent:-.25in;mso-list:
l1 level2 lfo2;text-autospace:ideograph-other;vertical-align:baseline'><![if !supportLists]><span
style='font-family:"Courier New"'><span style='mso-list:Ignore'>o<span
style='font:7.0pt "Times New Roman"'> </span></span></span><![endif]>Train
Foundation representatives to update the site.<o:p></o:p></p>
<p class=MsoNoSpacing style='margin-left:1.0in;text-indent:-.25in;mso-list:
l1 level2 lfo2;text-autospace:ideograph-other;vertical-align:baseline'><![if !supportLists]><span
style='font-family:"Courier New"'><span style='mso-list:Ignore'>o<span
style='font:7.0pt "Times New Roman"'> </span></span></span><![endif]>Provide
Webmaster services for one year after site redesign launch.<o:p></o:p></p>
<p class=MsoNoSpacing style='margin-left:1.0in;text-autospace:ideograph-other;
vertical-align:baseline'><o:p> </o:p></p>
<p class=MsoNormal>Lisa Roberts<o:p></o:p></p>
<p class=MsoNormal>Executive Director<o:p></o:p></p>
<p class=MsoNormal>Florida Wildflower Foundation<o:p></o:p></p>
<p class=MsoNormal align=center style='text-align:center'><a
href="http://floridawildflowerfoundation.org/buy_it_here.html"><span
style='color:windowtext;text-decoration:none'><img border=0 width=139
height=71 id="Picture_x0020_2" src="cid:image001.jpg@01CA6DA9.3572FF70"
alt=tag></span></a><o:p></o:p></p>
<p class=MsoNormal align=center style='text-align:center'><o:p> </o:p></p>
<p class=MsoNormal align=center style='text-align:center'><a
href="http://www.facebook.com/facebook?ref=pf#/pages/Florida-Wildflower-Foundation/73530443521?ref=ts"><span
style='color:windowtext;text-decoration:none'><img border=0 width=30 height=30
id="Picture_x0020_4" src="cid:image002.jpg@01CA6DA9.3572FF70"
alt="cid:image003.jpg@01CA62EB.F9983960"></span></a> <a
href="http://www.floridawildflowerfoundation.blogspot.com/"><span
style='color:windowtext;text-decoration:none'><img border=0 width=35 height=35
id="Picture_x0020_7" src="cid:image003.jpg@01CA6DA9.3572FF70"
alt="cid:image004.jpg@01CA62EB.F9983960"></span></a><a
href="http://twitter.com/flawildflowers"><span style='color:windowtext;
text-decoration:none'><img border=0 width=32 height=32 id="Picture_x0020_1"
src="cid:image004.jpg@01CA6DA9.3572FF70"
alt="cid:image005.jpg@01CA62EB.F9983960"></span></a><o:p></o:p></p>
<p class=MsoNormal align=center style='text-align:center'><o:p> </o:p></p>
<p class=MsoNormal align=center style='text-align:center'><b><span
style='color:gray'>Florida Wildflower Foundation<o:p></o:p></span></b></p>
<p class=MsoNormal align=center style='text-align:center'><b><span
style='color:gray'>PO Box 941066<o:p></o:p></span></b></p>
<p class=MsoNormal align=center style='text-align:center'><b><span
style='color:gray'>Maitland, FL 32794-1066<o:p></o:p></span></b></p>
<p class=MsoNormal align=center style='text-align:center'><b><span
style='color:gray'>407-353-6164<o:p></o:p></span></b></p>
<p class=MsoNormal align=center style='text-align:center'><b><span
style='color:gray'><a href="http://www.floridawildflowerfoundation.org"><span
style='color:gray'>www.floridawildflowerfoundation.org</span></a><o:p></o:p></span></b></p>
<p class=MsoNormal><o:p> </o:p></p>
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