[PCA] WEB: IUCN Plant a Pledge

Olivia Kwong plant at plantconservation.org
Wed Aug 22 12:41:38 CDT 2012


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Dear Colleagues,

I am writing to you to ask you to support a new IUCN public campaign we 
are part of with Airbus, « Plant a Pledge » , and to ask you to sign the 
petition at www.plantapledge.com. It takes just a minute of your time!

Plant a Pledge -- www.plantapledge.com -- is an opportunity for the global 
public to tell world leaders and land owners that they support the goal 
to restore 150 million hectares of degraded and deforested lands by the 
year 2020. The goal is an implementation vehicle for achieving CBD Aichi 
Target 15 and has become known as the "Bonn Challenge" after it was 
launched in Bonn, Germany, in September 2011.

The Bonn Challenge target to restore 150 million hectares by 2020 came 
second when over 1 million people took part in the on-line public Rio 
Dialogue vote for the most important global recommendation during the 
recent UN summit in Brazil, "Rio+20".

Restoring 150 million hectares would inject billions of new dollars into 
economies every year, and would significantly help mitigate climate 
change, boost biodiversity and reduce poverty.

The Plant a Pledge petition will gather the signatures from people across 
the globe, and will be personally delivered by our Ambassador Bianca 
Jagger to senior delegates at the UN Climate Change meeting in Doha this 
December, urging land owners and governments to dedicate land to 
landscape restoration.

Help us gather enough signatures to really turn the heads of those 
leaders and convince them to commit to the Bonn Challenge.

The website www.plantapledge.com  will give you lots more information on 
the campaign and on forest landscape restoration.

Please go there now and sign the petition and urge all your friends, 
contacts and networks to do the same, by forwarding this message.

If you have time to explore the site, you might like to watch the videos, 
explore the interactive restoration globe, read the case studies and 
learn more about the issue and the campaign.

Other things you can do to support this important campaign are:

- follow the campaign on twitter: http://twitter.com/PlantAPledge
- "like" the campaign on facebook: http://www.facebook.com/plantapledge
- Tell all your friends, colleagues and networks and ask them to sign, 
too!

With many thanks in advance and best wishes,

Julia

Julia Marton-Lefèvre
Director General
IUCN (International Union for Conservation of Nature)
Rue Mauverney 28, CH-1196 Gland, Switzerland
Tel: +41 22 999 0296  Fax +41 22 999 0029
www.iucn.org





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