[PCA] Fw: On-line tool tor reduce shopping catalog mailings - save a tree! or a habitat!

Patricia_DeAngelis at fws.gov Patricia_DeAngelis at fws.gov
Wed Oct 17 12:26:30 CDT 2007


Paper usage has a huge impact on the environment.  Each year, 19 billion 
catalogs are mailed to American consumers. This uses 53 million trees 
(between 300,000 and 500,00 acres of land cleared or thinned) and 
comprises 7.2 billion pounds of paper.  Processing and transporting this 
paper results in 5.2 billion pounds of carbon dioxide emissions which 
equals the annual emissions of two million cars.  And, it also requires 53 
billion gallons of fresh water. 
 
We need your help spreading the word about and linking to: 
www.catalogchoice.org 
 
The Ecology Center, National Wildlife Federation and NRDC have 
collaborated on a new on-line consumer service called Catalog Choice -- it 
gives people who shop via catalogs the choice of WHICH catalogs they will 
receive in the mail (and which ones they wish to stop)  We were excited 
when 5,000 people signed up for the service between tues and friday last 
week.  But!  In just the past 72 hours another 20,000 signed up bringing 
the total so far to 25,000! 
 
If this new service can lower catalog printing even by just 20% -- that 
would be 10 million trees and 100,000 acres of land a year saved.  And, a 
billion pounds of greenhouse gases reduced.  (see attached) 
 
If you want to sign up --  www.catalogchoice.org 
 
Best, 
 
Kevin C. 
 
NWF's mission is to inspire Americans to protect wildlife for our 
children's future. 
 
Kevin J. Coyle, Vice President for Education 
Phone: 703-438-6416  | Cell: 703-989- 6020  |  CoyleK at nwf.org 
National Wildlife Federation 
11100 Wildlife Center Drive 
Reston, VA 20190-5362 
www.nwf.org 

Jo Robinson
Education Specialist
USFWS National Conservation Training Center
698 Conservation Way
Shepherdstown, WV 25443
304.876.7904
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